About Us

Celebrating 38 Years In Material Handling Industry

Since 1976

Watrana commenced business in India in the year 1976 as a sales, service, spare parts and rental forklifts organization. Today it trades as Watrana Forklifts Pvt. Ltd. and retains two of its original Directors - Mr. Sanjeev Watrana and Mr. Rajeev Watrana, who together have successfully grown the company to be one of the largest privately owned material and equipment handling firms in India.

Our Success.

Beginning with 10 people in 1976, today Watrana employs over 2500 + employees in a wide range of roles to support our customers and products that we provide around the nation. Our staff includes a strong senior executive board, an experienced middle management team in the operational side of the business and over 160+ factory trained mechanics to ensure prompt and skilled attention to customer service requirements, 24 hours a day

Our Vision

To grow as a focused and innovative player in forklifts and material handling equipment  and creating a customer driven process through our business approach and excellence of creativity to design and offer better solutions as we grow.

We Service Entire Material Handling Industry

We serve almost all the industries - Automobile, Consumer electronics, FMCG, Beverages, Textile, Pharma, Glass, Paper, Refineries, Airports, Sea ports.  Besiders, any other industries which are using warehouses for storing their products are serviced by us.

We offer material handling equipments such as Hand Pallets, Drum Picker, Hand Stacker, Scissor Lift Pallet Truck, Manual Stacker etc. and their spare parts.


Combilift Dealership

We have well known brand - Combilift in our product range. They are largest manufacturer of Multidirectional, Sideloading, and Articulated Forklifts.


Hangcha Dealership

We have another well known brand - Hangcha in our product range. They provide complete range of material handling and warehousing equipment. They are expert in Lithium Ion based equipment.


ISO 9001 Certified

Our company has adopted ISO 9001 quality management system.  Due to adoption of this quality process, we are able of offer our clients:

  • Well defined and documented procedures
  • Quality that is constantly measured
  • Procedures that ensure corrective action is taken whenever defects occur
  • Reduced defect rates

Our Team

Sales and Operations

Watrana.com Operations TeamWe have over 100 people in sales and operations to take care of our valuable clients.  Working from multiple locations, they are able to respond to customer queries at amazing speed.



Watrana.com Technical TeamWe have over 150 skilled technicians and mechanics to address complex technical issues in short notices.  The team is spread across India and is managed through a fully computerized incident management system that is ISO SOPs compliant.

Our Clients

  • 3M
  • Asian Paints
  • Nestle
  • Coca Cola
  • Bharti Retail
  • Denso
  • Good Year
  • Hyundai
  • LG
  • Reliance
  • Whirlpool
  • Unilever